Posted on: July 14th, 2021
” ….San Diego County hired FM3 Research to conduct a vaccine confidence survey in June with 4,297 adult San Diegans oversampling in low vaccination areas.
“We still have one in five San Diego adults who remain unvaccinated,” said David Metz, President of FM3 Research. …
“The way of reaching people is with people they trust where it isn’t a matter of factual information they are presenting but their own personal experiences,” said Metz.
Metz said those hesitant are more likely to listen to their family doctor, family or friend over a public health official.
“It’s not so much what we say but who says it,” said Metz. …”
Read the full CBS News 8 article